In early 2023, I became officially sold on the power of Artificial Intelligence for content creation.

I know.

That’s a bit late for some people.

But hear me out:

I’ve been speaking on stages about the role that AI is going to play in marketing since 2018:

Look at my baby face…

In 2018, I was on stage at multiple events talking about AI and shared this simple idea:

"AI is more like augmented reality. It allows us to focus solely on high-level tasks. AI won't take our jobs, it will make us better."

Fast forward to today…

And the sentiment I shared then is still the sentiment that I carry today.

But here’s what I think has changed:

The rate in which this shift is happening is greater than ever and it will in fact take some jobs.

I became convinced of this when I pressed publish on this guide:

It’s an ultimate guide to SaaS Pricing and I created it using Artificial Intelligence.

Here’s a video in which I talk you through the steps I took to create this piece and how I used a bit of human touch to take a pretty good blog post and turn it into a traffic driver & money maker:

https://www.loom.com/share/fff800cf4e454f579beb4dbd1abd6fd6

Alright.

So now you might be wondering: